WWF – Pakistan

Officer  Press & Media Relation

Reporting to:                        Manager Communications

Personnel Responsibilities:  Nil

Employment Grade:             C3

Duty Station:                        WWF – Pakistan, Head Office, Lahore

Duration/Type of Contract: Full time/6 months

Working Relationships:

External: Print & electronic media

Internal: All employees

Summary

The position is required to develop and maintain positive working relationships with targeted online, print and broadcast journalists, editorial writers and columnists. The incumbent should have a pleasant, dynamic and communicative personality and the ability to engage and convince others.

Duties and Responsibilities:

Develop and maintain positive working relationships with targeted online, print and broadcast journalists, editorial writers and columnists.

Pursue opportunities for promoting WWF – Pakistan’s conservation agenda; compile compelling stories from the field;

Execute and monitor media strategies and activities; these include press inquiries, press conferences, one-to-one briefings, press releases and field visits;

Deliver targeted and inventive external communications that catalyse change, provides opportunities/means for action, strengthens the WWF profile/brand and complements efforts to raise funds.

Education and Work Experience

Masters/4 year bachelors degree in Mass Communications, English Literature,Advertising, Journalism, Environmental Sciences or any other related subject;

At least 2-3 years relevant professional experience;

Experience/Expertise in editing and creative writing;

Experience of working in a multi-cultural/international environment.

Skills and Ability

Articulate, creative, passionate;

Excellent written/spoken English and Urdu; other languages will be an advantage;

Attention to detail, diplomacy and discretion;

Ability to work as part of a team in a multi-cultural environment;

Interest in conservation and environmental issues.

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